Image

TFF: Promoting Sustainable Forestry Management
and the Use of American Timber Products

Sign up for TFF updates:

Image

TFF: Promoting Sustainable Forestry Management and the Use of American Timber Products

Sign up for TFF updates:

What We're About

The Timber & Forestry Foundation (TFF) is an educational platform that promotes the inherent sustainability, carbon sequestration benefits, and beauty of American and legally harvested timber and hardwoods. We believe that with promotional efforts, advocacy campaigns, and educational programs, these widely varied species of timber and hardwoods can thrive like never before.

As the world moves together toward the goal of carbon neutrality, TFF develops modern educational campaigns and outreach programs using innovative digital tools to reach into U.S. and international markets to drive demand for sustainably managed, legally harvested timber and hardwood products. TFF believes that conveying the true nature of timber and hardwoods as sustainable, renewable, green products is essential to influencing buying trends worldwide.

The Timber & Forestry Foundation (TFF) is an educational platform that promotes the inherent sustainability, carbon sequestration benefits, and beauty of American and legally harvested timber and hardwoods. We believe that with promotional efforts, advocacy campaigns, and educational programs, these widely varied species of timber and hardwoods can thrive like never before.

As the world moves together toward the goal of carbon neutrality, TFF develops modern educational campaigns and outreach programs using innovative digital tools to reach into U.S. and international markets to drive demand for sustainably managed, legally harvested timber and hardwood products. TFF believes that conveying the true nature of timber and hardwoods as sustainable, green products is essential to influencing buying trends worldwide.

The Timber & Forestry Foundation (TFF) is an educational platform that promotes the inherent sustainability, carbon sequestration benefits, and beauty of American and legally harvested timber and hardwoods. We believe that with promotional efforts, advocacy campaigns, and educational programs, these widely varied species of timber and hardwoods can thrive like never before.

As the world moves together toward the goal of carbon neutrality, TFF develops modern educational campaigns and outreach programs using innovative digital tools to reach into U.S. and international markets to drive demand for sustainably managed, legally harvested timber and hardwood products. TFF believes that conveying the true nature of timber and hardwoods as sustainable, renewable, green products is essential to influencing buying trends worldwide.

Get Involved

The Challenge:

The timber and hardwoods industry needs multifaceted and modern educational campaigns to help battle misconceptions about the resource and influence the design community and the public to use — and choose — American and legally harvested hardwoods because they are the most sustainable and beautiful in the world.

The Plan:

The Timber & Forestry Foundation, or TFF, intends to develop campaigns employing modern marketing tactics, including print, digital, and live events, to reach into U.S. and international markets and encourage national and worldwide demand for American and legally harvested timber and hardwood products.

The Proof:

TFF serves hardwoods, softwoods, and lumber companies and organizations by developing dynamic, modern media for the public, such as videos, presentations, webinars, social media, events, and speaking engagements.

TFF can create educational and promotional videos like the one below, produced for Banks Hardwoods, a premier hardwoods supplier headquartered in White Pigeon, MI. Video like this not only help promote individual companies, but the industry as a whole.

The video has reached over 375,000 views in less than a year from launch, and continues to expand its reach; the video is now featured on the National Hardwood Lumber Association's website. Educational and promotional videos sponsored by individual companies and organizations: that's how TFF is growing our industry's future.

TFF is an educational platform that promotes the inherent sustainability, carbon sequestration benefits, and beauty of American and legally harvested timber and hardwoods.

TFF is an educational platform that promotes the inherent sustainability, carbon sequestration benefits, and beauty of American and legally harvested timber and hardwoods.

How You Can Help

For TFF to succeed in this effort we need support from industry partners and our members.

Our partners and members will benefit from TFF programs through greater general market awareness, exposure of their products and services, and by defining their companies as not only leaders within the industry but stewards of sustainability, the environment, forestry protection, and green building materials.

By joining the Timber & Forestry Foundation (through membership, sponsorship, and/or partnership) you are agreeing to the TFF sustainability commitment. Business/Organization members will be given access to the TFF logo and permission for usage on member’s materials. The Timber & Forestry Foundation logo is the hallmark of sustainability, renewable resources, and a shared commitment to a greener tomorrow.

Individual memberships start at $149!

Image

For TFF to succeed in this effort we need support from industry partners and our members.

For TFF to succeed in this effort we need support from industry partners and our members.

Learn how you can help

Our TEDx Talk

The Timber & Forestry Foundation's founding director was has been featured as a TEDx speaker. In this informative talk, Criswell explains with data how the use of American hardwoods in building and design is good for the environment and actually part of a being a good steward of the natural resource of trees.